INOVATIV Apollo Cart Receives Motorized Upgrade

by Jose PradaApril 29^th, 2024

We were at the INOVATIV booth during NAB 2024 and talked with Patrick Blewett, the company’s founder and CEO, who showed us their motorized upgrade for the Apollo workstation, which we had the chance to see last year.

INOVATIV is a Californian-based company specializing in manufacturing carts and mobile workstations for the film industry. During NAB 2024, they introduced the motorized upgrade for their Apollo workstation, whose prototype version we had the chance to test during NAB 2023 (see the review here). Now, they have fully developed it with some adjustments and improvements. 

A workhorse for heavy payloads

The main feature that stands out is the integration of hydraulic brakes into the motorized wheels, and the first potential users that come to mind for the INOVATIV Apollo motorized version are DITs, lighting technicians, or anybody with heavy rack-mounted stuff. 

Patrick provided us with a demonstration that you can see in the video with a payload of 400 lbs/181.4 kg. The system gives users complete control of the cart when going up the ramp with the motorized option, and we can also control the weight with the brakes when coming down. There is also an emergency braking feature, and the system can be one-handedly controlled in both applications via a feathered throttle that works smoothly at any speed without any abrupt movement.

The workstation payload is 544.3kg/1200 lbs, and both the brakes and the motorized system are rated for that weight. The battery life will depend on weight, temperature, distance, etc., but on a flat surface, it lasts for around 64.3km/40 miles. The charging time is five to six hours from zero depletion to 100%. In practical terms, the system will hold a full shooting day since it can last up to 15 hours in full throttle. Regarding power distribution, the system features four ports on the back, with USB-C and USB ports.

The motorized system is specific to the Apollo cart, and the upgrade includes the four wheels and the bottom shelf. Due to the system’s complexity, the company does not want users to buy the components and build the system themselves. This way, you can add the system to the Apollo and remove it when needed for a more compact setup. 

Price and availability

The INOVATIV motorized upgrade for the Apollo cart starts at $9,949, and the entire Apollo motorized system costs $12,495. For more information, please visit INOVATIV’s product webpage here.

What do you think of the motorized upgrade for the Apollo cart by INOVATIV? Are you using heavy payloads in your workflow? Let us know in the comments below!