Sony a7 III Announced – Full Frame “Basic Model”, Sample Footage And Interview

by Johnnie BehiriFebruary 27^th, 2018

Sony’s first camera release of 2018 is the new a7 III. Defined as their full frame “basic model”, this video feature rich camera, its price tag and quality performance, are a good sign of what to expect next.

Sony a7 III

The Sony a7 III was just announced, and together with fellow leading journalists we were invited to London to see the camera, get a chance to hear about it and briefly explore its capabilities. In this short article I’ll be covering the video mode functionality of the new camera only. (Please see the above video interview I’ve conducted with Yann Salomon-Legagneur from Sony for additional information)

Sony a7 III body

Introduction:

Sony a7 III mount

Highlights of the new camera: 

• New 24.2 million pixels sensor
• 5-axis optical in body stabilisation system
• Full frame 4K (UHD) video recording in up to 30p (100Mbps)
• Full frame/APS-C switchable option, BUT this time the full frame mode has the upper hand when it comes to video quality!
• 6K full pixel readout via oversampling (but 4K recording)
• S-Log2 / S-Log3 / HDR (HLG) video recording (Basic sensitivity for S-Log mode is ISO 800) 
• 1080p in up to 120 frames per second (100Mbps)
• Advanced autofocus system which is working well also in a high frame rate
• Silent autofocus operation with some of Sony’s latest lenses
• Sony’s latest generation of weather sealed camera bodies (a9 / a7R III style) 
• Long lasting new battery standard just like in a7RIII
• “AF on” button and joystick
• Touch screen operation 
• Dual SD slots with relay recording plus the possibility to simultaneously backup recording at the highest possible video resolution and data rate
• USB 3.1 (Gen 1) connectivity
• Lowlight capability is superb for a 24.2 MP
• Free 5 years extended warranty for Europeans 

First impression: